When it’s done the right way, your brand’s style will reflect its soul.

 
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Visual Identity Package

Put your passion on display

Each package includes:

Your visual identity advertises your special sauce and functions as part of a great brand experience. Whether you’re starting from scratch or need a complete overhaul, aim for a well-rounded branding package that translates what you do and why you do it into a solid visual presence. Identity projects take approximately 6-8 weeks to complete. A basic website (on a Squarespace platform) can be added to this package if desired.

 

This is How We’ll Do It:

 
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1. Discover the possibilities

During our 30 minute Discovery Call, you’ll talk about your responses to the project questionnaire. We’ll outline the goals for your brand and discover how a visual identity can help get your there. This is when we’ll establish whether we’re the right client-designer fit.

 
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2. Seek the soul behind your style

Before we touch the visuals, we’ll talk in depth about your target market, goals, and most importantly, your vision; the soul behind your style. This step is essential. This determines your voice: the non-visual elements woven into all of your visuals.

 
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3. Craft the right look

With all that clear messaging on deck, we can start creating. For visual identities, we’ll enter this stage with a conceptual mood board to make sure we’ve got the right style right from the start. I’ll use that to concept, sketch and design high-quality concepts.

 
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4. Get ready for your debut

We’ll wrap everything up into a beautiful final package. Final files and materials will be prepared for you to use. I’ll walk you through your plans for a smooth launch to make sure you have everything you need to hit the ground running.

 
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Creative Support

Design expertise on your terms

Includes:

  • Content development

  • Creative direction and execution

  • Flexible rates

  • Message Development

  • wide Range of capabilities

Give your marketing materials the professional look they deserve. I bring my in-house experience to large and small projects that include: basic website updates, brochures and printed material, event signage, infographics, motion graphics and even video editing. My retainer agreements are on week-to-week terms that range from 5–20 hours per week. Work is done remotely. On-site agreements can be made for clients within a 15 mile radius.